Desert Festival 2022
During Desert Festival 2022, our initiative ‘Clean Jaisalmer’ led cleanliness and conservation drives across Jaisalmer with District Administration and locals. The initiative came forward to clean various tourist locations, Gadisar Lake, and city markets of Jaisalmer.
Jaisalmer’s walls are decorated with beautiful paintings of wedding art. But, behind this, is a reality. The city is a part of Rajasthan which has one of the lowest adult literacy rates among females in the country.
Clean Drinking Water
January 2022- ongoing
Samples of drinking water collected by I Love Jaisalmer indicate much of the local water supply is toxic and has high total dissolved salts. Children are most vulnerable to Fluorosis when they consume water with high total dissolved salt. Jaisalmer district has over 1300 government schools with over 40% of the total population of Jaisalmer being children.
2nd India Bioscience Outreach Grant Award
December 2021- Ongoing
I Love Jaisalmer in collaboration with faculty, Indian Institute of Technology Jodhpur (https://www.iitj.ac.in/) has received the 2nd IndiaBioscience Outreach Grant Award (https://indiabioscience.org/) to bring experiential science to schools and colleges across Rajasthan. Supported by the IndiaBioscience Grant Award, the outreach workshop series ‘Seeing the Unseen- The Microbial Community’, is conducted in various parts of Jaisalmer. So far, the initiative has conducted five workshops with the participation of 175 students.
21st Century Skill Development Program
August 2021- Ongoing
The Average literacy rate of Jaisalmer has increased by 6.27 % as per the last census. In collaboration with X Billion Skills Lab (www.xbillionskillslab.com), the 21st Century Skill Development initiative with I Love Jaisalmer, aims to empower graduates from the region of Jaisalmer with high-quality access and exposure to the required 21st-century workplace skills. Read More
I Love Jaisalmer in collaboration with Suryagarh, Jaisalmer (www.suryagarh.com), started a year-long hospitality apprenticeship program to train and empower the youth of Jaisalmer. The program invited 20 youth of the region to work in the department of Food & Beverage and Housekeeping. This annual program aims to empower the youth of Jaisalmer with successful careers within the region of Jaisalmer.
Jaisalmer Fights Covid
May 2021- October 2021
I Love Jaisalmer came forward supporting the Jaisalmer region in its fight against covid.
Jaisalmer region spans over 39,000 sq km and has a scattered population. With the onset of the Covid-19 second wave, the region was in urgent need of oxygen to treat the alarming rise of critical cases. Every third person was testing positive and the rural health facility was inadequate. We initiated a campaign providing immediate covid relief aid to the people.
Collaboration with Rajasthan Tourism
I Love Jaisalmer collaborated with Rajasthan Tourism to create promotional material for Jaisalmer tourism and Desert Festival 2021 in our endeavor to promote the heritage, culture, and bio-diversity of Jaisalmer.
Jaisalmer Desert Festival
Feb 24-27, 2021
The Jaisalmer Desert Festival is an annual cultural event held during the Hindu month of Magh (February). This year, the festival, which is locally known as Maru Mela will be taking place between the 24th – 27th of February. In the wake of the Citizen-Airline Partnership, the city of Jaisalmer and its residents would be overwhelmed to have tourists and travelers from India, and the world, to come be a part of this cultural extravaganza!
In light of discontinued flight connectivity to Jaisalmer, I Love Jaisalmer is spearheading a first of its kind tourism initiative. 60% of the city’s economy is dependant on tourism, and lack of air connectivity would be a disastrous step. In post-Covid-19 times, the citizens of Jaisalmer and the tourism fraternity have come together to face this challenge.
Preserving Folk Traditions of Thar
To preserve traditional folk music of The Thar region, I Love Jaisalmer took the initiative to support artists through various means for their sustenance.
Rehabilitation of Rural Health Care Centre
I Love Jaisalmer pioneered rehabilitation of Government Health Care Centre Lodhruva, an empowered community led initiative amidst times of pandemic. The Health Care Centre which was non-operational past seven years started its operations with efforts of dedicated team of 20 volunteers including children, in four days campaign.
Jaisalmera Through My Lens
July- September 2020
With an initiative towards the appreciation of photography, discover talent and connect photographs from around the artistic community of Jaisalmer to the world, Jaisalmera Through My Lens, Photography Contest 2020 was organised. Read More
Paint Your Dreams
October – November 2019
With the motive to provide the children of the villages, the freedom to express and paint their dreams and desires, Paint Your Dreams – A two month long painting learning exercise was conducted by I Love Jaisalmer in various schools of the villages of Jaisalmer District.
Hospital cleanliness drive
A cleanliness drive was initiated by I Love Jaisalmer in which the government hospitals underwent a massive cleaning spree. Five-day continuous drive saw the involvement of the citizens of Jaisalmer in large numbers lending their helping hands in the campaign. Government hospitals which required utmost attention in the city were identified and with the support of its staff and the team of doctors this major mission was accomplished.
Awareness cycle rally
I love Jaisalmer in association with Bicycle Sports Association organised a cycle rally, to create awareness about what pollution can do to people and the land. More than 200 citizens of Jaisalmer and tourists participated in the rally. The rally started at Hanuman circle and navigated through the tourist circuit of the town to its finish at Hotel Suryagarh. Read More
Massive plantation drive
In a bid for a bright future and the coming year, I love Jaisalmer planted 2020 trees throughout the district of Jaisalmer to create an awareness and participation towards ensuring a healthy environment. Read More
Eye checkup and distribution of eye glasses
I love Jaisalmer organised a day long, free eye check up camp for the residents of Lodurva village.
Airport Plantation- Trees for bright future
Airport Plantation- Trees for bright future
With an aim to develop and nurture eco friendly environment, team of I love Jaisalmer planted nearly 800 plants in September 2018 in area around Jaisalmer civil airport.
Shahadat Ko Salam
Shahadat Ko Salam
Under the government program “Shahadat Ko Salam”, team of I love Jaisalmer graciously contributed their efforts with local administration in hosting Indian flag on the fort bastions as well as on the houses of the city.
July 2018 – January 2019
Jaisalmera – mera ghar, meri zimmedari (my home, my responsibility)
With an aim to instill a sense of belonging in the children towards their city, I Love Jaisalmer approached Education Department to reach children through schools. The program through various presentations sensitized school children towards various challenges faced by the city such as city cleanliness, street hygiene, waste disposal management, social awareness towards public property etc.
Blood Donation Camp
Due to its remoteness, the district of Jaisalmer lacks a developed healthcare infrastructure. Read More
Heritage meet with CM
We met Hon’ble Chief Minister of Rajasthan, Smt. Vasundhara Raje and presented our work. We sensitised her of the key threats to the Jaisalmer Fort, issues related to tourism infrastructure and shared our vision to make Jaisalmer fort an experiential heritage centre.
Plantation In Jaisalmer
In order to safeguard the catchment area of the Gadisagar – the largest manmade lake of Jaisalmer, ILJ collaborated with the Border Security Force, Airforce, Police, local communities and the children of Jaisalmer. 900 people came together to plant 1,400 trees around the Gadisagar lake.
Women Law Awareness
On the eve of the International Women’s Day, the Chief Magistrate, Ms. Purnima Gawd along with ILJ’s women wing, organised an awareness program for women to educate them on their fundamental rights.
Waste Management Programme
An effective waste management system is an essential component in making a place environmentally sustainable, where the focus is not only to treat waste effectively but also to limit its production. We realised that the success of our cleanliness campaigns will largely depend on adopting an effective waste management strategy.
With most of the awareness programmes centred around educating adults, ILJ found the necessity to address issues of conservation and cleanliness with the children of Jaisalmer. The initiative began with an interactive awareness programme at an all-girls school. Read More
Cleanliness Campaign 2.0
ILJ successfully completed a follow-up cleanliness drive at the Jaisalmer Fort and the Gadisagar Lake – the two most popular monuments of the city. Read More
Tourism at Indo-Pak Border
The Government of India has recognised Tanot Mata Temple, located near the Indo-Pak Border, Jaisalmer, as a key tourist spot for all Indian nationals. Through the Border Security Force, it will set up state of the art tourism infrastructure in the region. Read More
Air Connectivity For Jaisalmer
September 2015- April 2016
Jaisalmer is one of the most popular tourist destinations in India, Apart from tourists, Jaisalmer caters to artists and professionals of every kind from all over the world: industrialists, filmmakers, researchers, scientists, geologists, investors, and more. The lack of better connectivity adversely affected Jaisalmer’s growth potential. Read More
Promoting Vernacular Artistry
October – December 2016
Jaisalmer is a land of hidden wonders, ripe with so many craftspeople, artists and musicians who are ‘ustads’ of their art. And yet their talents so often go unnoticed. Read More
Abandoned Heritage Sites
Jaisalmer’s history is one of a kind—the world’s oldest living fortress, strategically located on the infamous Silk Road. It has borne witness to the immensity of time and the inherent diversity of humanity, transforming itself into a safe harbour for rejuvenation, creation and commerce for travellers and traders from distant lands for centuries. Read More
Local Awareness Programmes
Awareness plays a crucial role in the success of a project of this nature and magnitude. We conduct awareness programs in schools and among residents through papers, videos on local television, cinema halls and road shows, whilst conduct various awareness workshops in the city for the locals. Read More
We travelled across the remote villages of Jaisalmer to find people who had overcome life-threatening accidents which, in turn, have left scars that wreak havoc on their self-confidence and dignity. Read More
Our city, like almost every other city in the world, is overly dependent on plastic. For most problems related to our city’s drainage, the waste it creates has an undeniable multiplier effect, as its unmonitored usage exponentially degrades basic health and sanitation. Read More
Jaisalmer Fort Drainage
April 2014 – November 2015
It was brought to our attention by the residents of the Jaisalmer Fort that the Rajasthan Government’s ambitious project to renovate the drainage system at the fort had major challenges in its execution. Read More
At the desert festival that commenced on February 12th, 2014, we assisted the tourist officials in planning and organising the events. We sponsored and maintained events with the help of 60 volunteers. Read More
District Empowered Committee
I Love Jaisalmer filed a letter of intent with the Rajasthan Heritage Development Association to be on the District Empowered Committee. This committee is legally empowered and responsible for the execution of the Site Management Plan for the Jaisalmer Fort. Read More
Touts are the aggressive sellers and shopkeepers who often try to hustle or cheat tourists in some fashion. This has an adverse effect on the local economy for all residents, as such behaviour soon makes tourists avoid certain destinations where it is known to be prevalent. Read More
Self Employement Project For Women
The I love Jaisalmer initiative aims to preserve local arts and crafts by helping to better integrate them into the modern marketplace. By fostering collaboration between local artisans and urban designers, an interesting mix of product lines is being created to provide regular employment for rural women who reside in the villages surrounding Jaisalmer. Read More
This project turned out to be a great success and was recognised by the Prime minister’s ‘Swachch Bharat Abhiyan’ as the second largest cleanliness drive in the nation.